about the program
The Graduate Program in Political Campaigning is designed to provide students with the basic skills, insights, and experiences that are so critical for success in the ever-changing profession of politics and political consulting. Unlike other programs in professional politics, the University of Florida's M.A. in Political Campaigning combines the best of both academic study and practical experience.
By incorporating academic study in the fields of voting behavior, political participation, public opinion, and political communications; students are presented with a sound theoretical basis that can be used to better understand the "how and why" of political campaigns.
In addition, students enrolled in the University of Florida's Political Campaigning Program also have the opportunity to study with adjunct faculty and guest lecturers who are actively engaged with candidates, parties, interest and advocacy groups, and government at all levels. This combination of academic and practical orientations makes the University of Florida's M.A. in Political Campaigning unique among graduate programs in the United States. Working with some of today's top scholars and political professionals, our students learn to incorporate a broad array of both academic and practical information into their political decision making.
In recent years, the Political Campaigning Program has hosted numerous special events, both in Gainesville and around the state of Florida. These include, for example, workshops dealing with such topics as election retrospectives, political polling, direct democracy, and campaign ethics and reform. Our 2005 conference, whose participants included nationally prominent academics and campaign consultants, resulted in the CQ Press edited volume, The Electoral Challenge: Theory meets Practice. Guest speakers (elected officials, consultants, lobbyists, and others) also visit campus on a regular basis.

